"It was a pleasure to work with Customer Faithful. They had really understood the business in a short timeline and the data received clearly showed that understanding and that customers had been asked relevant questions. The recommendations and explanations were very practical (no consulting/ techie talk) and therefore it was meaningful. The deliverable has already acted as a great communication tool to a wider audience about areas for us to focus improvement projects. The Lifelines™ process has been very effective in creating a common perspective of customer experience - it's a great pictorial representation that makes it very clear where there are big gaps.
We look forward to working with you again - it was a very positive experience!"
Sarah McArthur - Home Retail Group, Financial & Customer Services Development Team